Sales and Marketing

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Sales and Marketing

Sales and Marketing

Sales and Marketing is a new educational resource for sales and marketing professionals who want to improve their English communication in a work environment. Incorporating career-specific vocabulary and contexts, each unit offers step-by-step instruction that immerses students in the four key language components: reading, listening, speaking, and writing.  Sales and marketing addresses topics including the marketing mix, closing, commissions, marketing strategies, and consumer behavior.